Google News ― Product Launch
Hook Studio ✺ Visual | Web App
Google came to us to consolidate all of their news properties into one app: Google News. We had to consider designing to approach by optimizing for mobile, encouraging downloads, highlighting Your Briefing, Story 360, and trustworthiness, and crafting a distinctive and engaging experience.
The Task
✺ Visual Design
✺ Wireframe
✺ Mockup
Google News ― Social Campaign
We helped them to plan social campaign to spread awareness and boost app downloads social campaign is necessary. Consider downloading the Google News app, recognized as the most personalized, comprehensive, and trustworthy news source.
